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View Full Version : Newspaper on our Trio of Terror- Three Haunts joined to advertise together



Thorswings
10-18-2011, 05:12 PM
http://www.inforum.com/event/article/id/337563/group/Variety/

Front page of section had the entire page of the Zombie king on it! Great advertisement you cant buy!!

chuck weber
10-18-2011, 06:36 PM
working together will be a WIN FOR EVERYBODY and every haunt involved !!!!! good luck with that !!!!!

JamBam
10-19-2011, 07:19 AM
Awesome. I like to hear of haunts working together.

We have been part of some co-ordinated marketing in the past. Two years in a row we had 13 of 14 area haunted events in a full page both sides that was slipped over the edge of the Sunday comics reaching 350,000 homes in four newspapers. Each haunt had three parts to consider to buy, a coupon, a map, and an ad that was sold by the column inch so the bigger budgets bought bigger ads. A great campaign.

Many haunts consider the other events in their area enemies, but many areas do have co-operation, too.

Congrats again.