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drfrightner
01-30-2012, 07:08 AM
Who do you think has the highest attendance in the haunted house industry. Who's breaking records ... who has them lined up around the block for days on end?

What haunted houses in America do you think had the highest attendance and what do you think the attendance was? Every year for ever Amusement Today did a report on attendance for amusement parks, I'm going to do another article on the top 13 most attended haunts in America.

Does your haunt make the list?

Larry

HauntedPaws
01-30-2012, 08:29 AM
Most haunted houses don't have their own amusement park so it should be in 2 categories, amusement park haunt and stand alone haunt. I don't think most haunts do the attendance of a Busch Gardens or Six Flags.

Badger
01-30-2012, 11:04 AM
I have to agree with HauntedPaws. My last full year working at Scarowinds theme park in 2008, we regularly had 30,000 in the park on during peak weekends. I actually left in part due to too many people.

Also there are so many different factors involved for numbers. Local population? Is the haunt in a city of 10,000? 100,000? 3 million? How about competition? Are there 15 haunts within an hours drive? None? How about size? Are you a 1/3 mile trail? A 5000sq ft building? A 20,000sq ft building? A 150-acre corn maze?

I don't know how you could really compare having a small haunt and trail put on by the local Kiwannis Club in a town of 20,000 in rural Iowa vs a national powerhouse like a Netherworld with a potential customer base of millions along a major intersection in Atlanta.

Jolly Pumpkin
01-30-2012, 12:13 PM
How are you exactly going to verify the numbers since just about every haunt exaggerates their numbers? I guess you're just going to take everyone's word for it.

The Nightmare Factory
01-30-2012, 01:10 PM
Why is this important?

If your numbers do for you what you need them to do then great. If not then you need to up your promotions or do something to get people to your event.

But all this WHO'S GOT THE BIGGEST NUMBERS does nothing for me.

Like others have said in the past, you are going to have to take the haunt owners word for it.

drfrightner
01-30-2012, 01:16 PM
Couple things... one no theme parks just haunt owners. Two, what does it matter a lot just FYI.

As you once again start to think about another haunt season you are always looking at angles in which to promote things that haven't been promoted before... most media look at these type of angles as stories. How big is the haunted house industry? Are we in the shadows of Universal or are we in fact the Sun in this party. Me personally I like the PR to go to the non-theme park attractions. Angles are great! This is a great angle. I can't remember a season that has gone by and some reporter didn't ask me 'how much attendance does the haunt industry have or how many dollars does it gross'. These are things we should actually try and figure out.

Larry

The Nightmare Factory
01-30-2012, 01:32 PM
Ugh, your not listening...

If your numbers work for you, if you are hitting your targets then you are doing it right, I agree. But to worry about the most attended haunts, does nothing for me. Now if we were talking about what promotional tool works best for you, or what internet tool works good for you and how?

We all know Larry you are going to tell us that Hauntworld is the place to advertise, okay, we get it, but not everyone fits into your round peg. Yes Hauntworld has great number and works for many.

My numbers work for me as a charity, we do fandangtastic! We were blessed with the Extreme Makeover, that really boosted numbers over the past two years, but now we have to work out butts off to create newer and bigger and better, just like everyone else does.

Slain
01-30-2012, 01:32 PM
I agree on one hand that it is good to the industry as a whole to let people know that the haunt industry is a huge source of income. Most people arn't going to give the true numbers. I will say for us, that the past 9 seasons we (ATROX FACTORY) have been open, we've had to turn away thousands each year..
Maybe we are too good at PR and such and maybe we are just established.. Either way I think most haunters would agree that having too many than not enough is the key.. We thank each and everyone of our customers and strive to give them the best show possible..

drfrightner
01-30-2012, 06:30 PM
Ed,

I don't think you are the one listening... this has nothing what so ever to do with advertisement. I don't think you read my emails correctly... Amusement Today which was an amusement magazine reported on the business side of the entertainment industry, printed attendance lists for the top 100 theme parks across the world. This is valuable information for their industry. I'm asked year in and year out about attendance to the haunt industry, and gross revenue for the industry, they want to put a label on how big the industry really is which helps legitimize this industry.

That is what I'm trying to do has nothing to do with advertisement. Nothing. If you don't like what I'm doing sorry to hear... then don't add your haunt to the list. That is it!

Those who want to be on the list can post here or email me. We want to do an article on the top attended haunts in America ... not the best, not the most detailed, not the whatever just attendance. I can tell you my Darkness would NOT be in the top 10 I know that for sure.

Larry

Speculo
01-30-2012, 07:15 PM
11893

A shot of our back cue.

11894

Downstairs cue in upper left.
Front cue and lot

Darkangel
01-30-2012, 07:50 PM
Eastern state penn does over 100k, got to be the most.

terrormasue
01-30-2012, 08:17 PM
Ben, that is WILD!!!! Wow is all I can come up with. We hope and pray that we will see 8000 this year. We are working our butts off to get there. Simply amazing to see thousands of people in one night. I don't think we could handle any more than 800 a night. Oh well. Even if we averaged 800 a night which would be so totally awesome we would not see but 15,200 in ticket numbers or patrons per say. We pray for that many but this year will only be our second year. We plan on being around for many years to come so who is to say right? All I can say is your show is incredible and is something we strive for.


Sue

Tattoo
01-30-2012, 09:08 PM
Video of our front Midway showing about 1/3 of the crowd.

fiWLldNtnfA


Video shows back queues, ticketing and one of our 4 parking lots (one shown in video is the size of a football field)

NgefmQFVduA

HauntedPaws
01-30-2012, 10:55 PM
Video of our front Midway showing about 1/3 of the crowd.

fiWLldNtnfA


Video shows back queues, ticketing and one of our 4 parking lots (one shown in video is the size of a football field)

NgefmQFVduA

Show offs :P

krazedklownkilla
01-31-2012, 07:04 AM
It a city with a pop. of 5,246 Horror Fields on its first year brought in 2,800. Not to bad I think.

Bradenton Haunted Trail
01-31-2012, 07:22 AM
Or first year just outside of Sarasota Florida about 1hr south of Tampa with just over 7,500 our projection for this year is to be over 10,000 (we hope lol).

It is important information for our industry but i do not know if I want the world to know how big the industry is so we don't start getting a bunch of white collar executives trying to start haunts. This is and should stay an industry for the passionate and artistic.

Shawn
Twisted Woods

drfrightner
01-31-2012, 02:28 PM
Like I said I know my haunts would not be in the top 10 we just don't do the mega attendance here at one location. But I'd like to report who are the top 10, or top 20... its cool to see these attendance lines and videos. Nice!

However let's here some round numbers.

Larry

HauntedPaws
01-31-2012, 02:42 PM
It is important information for our industry but i do not know if I want the world to know how big the industry is so we don't start getting a bunch of white collar executives trying to start haunts. This is and should stay an industry for the passionate and artistic.


Executive plus creative equals fail. That's why Brutal Planet is no more. It was purchased to remove their competition.

casketvamp2
01-31-2012, 03:56 PM
Back in 1998 Rich Hanf spoke at Trans World and said that Haunters should keep mum on their numbers and how much they made because if not, big business would catch wind...well, that same year Lynton V Harris came out with Madison Scare Garden.... Just saying....

Speculo
01-31-2012, 04:38 PM
I hear you.

We generally give a number "+" It is no ones business exactly what we do. I might actually delete those photos, but I think we put them in Hauntworld mag before ( or ones like them a few years ago) anyway. Larry is right, everyone wants to know numbers, but even when they get them they are of only limited help. Many rich guys have lost a fortune trying to make bank quick, and many passion driven haunters have lost everything by over spending, lured by the hope of hitting the jackpot. Yes there are people who make a good living in this business but those stories are few and far between. The unique mix of Talent, Money, Location and pure blind luck it takes are rare indeed. NEVER risk it all...only what you can afford to lose and know that it takes years and years of struggle in most cases.

But Money mags and websites keep asking, and startups big and small keep structuring business plans on whispers and half truths, or seeing lines like these at a big haunt on a weekend in deep October, without grasping what it took to grow them.


Anyway...

Interesting thread...!

Thanks!

krazedklownkilla
01-31-2012, 07:42 PM
I hear you.

We generally give a number "+" It is no ones business exactly what we do. I might actually delete those photos, but I think we put them in Hauntworld mag before ( or ones like them a few years ago) anyway. Larry is right, everyone wants to know numbers, but even when they get them they are of only limited help. Many rich guys have lost a fortune trying to make bank quick, and many passion driven haunters have lost everything by over spending, lured by the hope of hitting the jackpot. Yes there are people who make a good living in this business but those stories are few and far between. The unique mix of Talent, Money, Location and pure blind luck it takes are rare indeed. NEVER risk it all...only what you can afford to lose and know that it takes years and years of struggle in most cases.

But Money mags and websites keep asking, and startups big and small keep structuring business plans on whispers and half truths, or seeing lines like these at a big haunt on a weekend in deep October, without grasping what it took to grow them.


Anyway...

Interesting thread...!

Thanks!

Very true ben. I have been in the game for 14 years...started a new haunt almost every year. It takes so much BUT I have never gave up, Or never will. I love This , I know what it takes and its not an overnight thing. People dont think they should have to pay dues anymore. Well I think this is one industry you still have to pay them dues to make it. I think im at the end of mine things are looking up.....And now the world is going to end in DEC. ???? WTH. lol

Jim Warfield
01-31-2012, 09:53 PM
The Farmer asked me, "How many people come through your haunted house every year?" (He already has one shoe off and the sock about ready to begin "cyphering"), it wasn't too hard for most that year since admission was $10, but still.
"And how many hogs and cattle do you raise every year, Mr. Farmer? And how many bushels of corn did you get this year (@ $6.00 a bushel?) (I know that diesel tractors run for free and hogs and cattle eat bugs and dirt, so it must all be clear proffit, huh?)
Want to know "How Many?, just ask those two guys sitting at the bar 90 feet away, they will tell you 65,000 a night during October! But don't tell anyone please! Those two guys have NEVER been inside of my house.
My patrons move pretty slowly through this house. It would be impossible to even push or chase anything like a respectable number of happy customers through here (We could chase them and push more unhappy customers through if I didn't want or need to ever take their money again.)
I live here in my own little hometown, doing what I feel like doing moreso than not, having this peculair nocturnal fun that
I really enjoy so much, seeing people react to my goofy things I have made and the things I say and do with them, savoring every fun moment, I wouldn't trade this for any huge mob of faceless blurs waving their money at me. It just wouldn't be any fun then. I have said it many times:I feel sorry for those of you here who are not having fun. I get pretty cranky by October's finale and I'm not looking at even a 1,000 people a week, ever.
I have had my house going on 25 years this summer. I have been open for house tours almost each and every night for those years.
No gore, no blood, no "Hollywood", just Jim stroking his own massive ego when I scare people with a 10cent item or a crazy expression on my ancient, naked face, adlibbing sometimes half of what I am saying as I take them through here.
Then once and awhile something very strange occurs here and it seems "Supernatural" and it is usually something I could never duplicate, sometimes it's something nobody else could ever duplicate either!
It all adds to the experience and the fun!

The Nightmare Factory
02-01-2012, 01:43 PM
I hear you.

We generally give a number "+" It is no ones business exactly what we do. I might actually delete those photos, but I think we put them in Hauntworld mag before ( or ones like them a few years ago) anyway. Larry is right, everyone wants to know numbers, but even when they get them they are of only limited help. Many rich guys have lost a fortune trying to make bank quick, and many passion driven haunters have lost everything by over spending, lured by the hope of hitting the jackpot. Yes there are people who make a good living in this business but those stories are few and far between. The unique mix of Talent, Money, Location and pure blind luck it takes are rare indeed. NEVER risk it all...only what you can afford to lose and know that it takes years and years of struggle in most cases.

But Money mags and websites keep asking, and startups big and small keep structuring business plans on whispers and half truths, or seeing lines like these at a big haunt on a weekend in deep October, without grasping what it took to grow them.


Anyway...

Interesting thread...!

Thanks!


I could not have said it better myself.

I t has taken us 25 years of blood sweat and tears to get to where we are.