View Full Version : Money back haunts still around?
01-18-2013, 07:10 PM
So, did anyone do this this past year and found it successful?
Are they back at Transworld possibly sporting the line green shirts and ties?
IF YOUR 555
01-18-2013, 07:25 PM
DA, just checked the floor plan for the show and they will be a booth 335.
01-18-2013, 08:05 PM
DA, just checked the floor plan for the show and they will be a booth 335.
Thanks for looking in to for me Brett.
01-18-2013, 08:34 PM
Chris hes a good guy. Never really understood what they were selling other then the right to use Money Back Haunt wording but I told him any good attorney could rip that apart. I just can't see it holding up. As a matter of fact I talked to a good trademark and copyright attorney that does all the work for a major chain retailer A WELL KNOWN RETAILER that just happens to be a good friend of my families but anyway he just laughed. Again not knocking Chris if there are people with money to burn then hey he has every right to take it just like anyone else or the guy in the booth next to him. I have had my share of people wanting me to drop my hat in the Haunt vending area. I need not get into that as there is no amount of money this Industry has to offer to make me deal with the BS. I am happy just the way it is now. Hell I could care less if I make a dime on the haunt it's not about the money it's the fun of it. When I have to start selling crap then I will just say it was fun while it lasted and it's time to move on. Shane and it's yall have at it! :)
01-18-2013, 08:44 PM
Oh gawd here we go again.... lol.
Yes. It would be interesting to find out those who bought into it how they did.
01-18-2013, 10:36 PM
Hey yall, yep we licensed and helped a few haunts this past season but I want to get permission again directly from them before I tell specifics about them....But one of the most successful uses was in Omaha with Nightmare on Q Street (I don't think they'd mind the name drop). They had a very large attendance increase, great revenue boost and more importantly, people loved their haunt too. So they'll see the benefits of being a Money Back Haunt for years to come.
We had alot who didn't understand or like Shane said, just didn't want to fool with it year 1, but that's cool - I think it can help alot of haunts - not everyone maybe - but alot. The idea is an interesting take on giving your customers more entertainment and giving them a reason to spend more money at your attraction for that entertainment - and if you do it right, they love it. At the booth at Transworld this year, I'll have some 2012 surveillance footage of our customers actually doing the Money Back Challenge - something everyone was rightfully asking for at TW last year. The video footage will help people see what it's all about better. It's pretty tough to try to explain on a show floor with so many people, and such a short time.
There's an article in Hauntworld actually coming up in which I talk about my haunt, Frightmare Manor, and how we used the Money Back Challenge and how people love it. It's worked for us and again I really think it can help others too. Haha I have had more people comment about those green shirts, glad you liked them :-)
01-19-2013, 03:44 AM
I for one would like to see some video of what is being done here... that would greatly help make people understand what you do and what is being offered.
So I'll hold off complete judgement upon seeing this video.
However like I said before it seems like a gimmick to me to mask having a bad haunted house. That is at least what it would appear to me anyhow. Doesn't mean it is but just would seem to be a gimmick to mask a bad haunt drum up PR to drum up ticket sales.
I'll say this 2000 times nothing replaces having a WORLD class haunted house period. And I personally think anyone and every single haunter out there can build over time a WORLD class haunted house if they spend their money wisely and do their homework on marketing to everything between.
People should pick up our videos that we make, do seminars, visit haunted houses, watch a lot of youtube, whatever just spend your money CORRECTLY and you can be successful!
Let me say this the best DVD we've ever made is the new one we are offering see image below... I go into DETAIL how to truly be successful without any gimmicks. But don't take my word for it because I think anyone can be successful if they just go about it the right way. THere are many small market haunts out there who make the big markets look like fools... lets start with 13th Gate!!! They make everyone look likes fools... their market isn't big!
It can be done without gimmicks! Just my opinion but like I said I want to see the video.
Howie Slobber Erlich
01-19-2013, 08:31 AM
01-19-2013, 08:32 AM
Sorry you had a bad experiance, My dealings with Chris is not on his "Money Back Haunt" thing. He's bought several props from me. He's a good kid and I say that because I am getting old lol. But like I say he just like anyone can jump in the ring to make a buck it's open game. Just wanted to clear that up. Did you sign up for the service Chris offers? Did it work for you, not work for you. I think for me like if I wanted to use " Money Back Haunt" I could and if there were problems I could beat it I am 100% sure. It's pretty much public domain to a degree. I can trade mark "Disturbia The Money Back Haunt" or "The Darnkess The Money Back Haunt" or "NetherWorld The Money Back Haunt" ect anyone can use their name and then the wording and your home free. Anyway it's coming off as I am knocking Chris and I am not whatsoever so I want to setep back some from there. I will also say this maybe if you don't have a lot going on at your haunt look into it. We have a gift shop, Halloween store, rides, band, celebrities, food court, arcade things like that I mean there is only so much you can do. For us we got plenty to offer and there comes a point where people may think damn they going to dollar us to death lol. I still would love to hear how this worked for everyone. I can't see it bringing you in more people because they should be there for the haunt and not the other stuff but I can see it increasing you your revenue just as the things we do does. Shane and it's I must see this green shirt!
Oh and there is NO WAY IN HELL ANYONE IS GETTING THEIR MONEY BACK FROM ME! EVERYTHING COST ME, NOTHING IS GIVEN TO ME, I DON'T EVEN OFFER DISCOUNTS ( OTHER THAN HANDICAP AND MILITARY) BUT I DONT GIVE OUT COUPONS. WHEN THE RADIO STATIONS ASK FOR FREE PASSES I GIVE A FEW AND VERY LITTLE AND EVEN THEN THEY ARE ONLY GOOD ON A THURS OR SUN! YEAH I SCREAM THAT LOUD NO REFUNDS AND HELL NO YOUR NOT GETTING YOUR MONEY BACK! I also don't do the haunt for money it's my enjoyment.
01-19-2013, 09:34 AM
01-20-2013, 11:20 AM
If Chris has a product he want's to market so be it. Also in fairness to Chris if someone feels there has been something unjust then it would be great to post your real name and not a screen name. Your argument will go futher. And no I am not taking sides if anything I been a little straight forward with Chris yes I think alot of him but I have to be fair and stand on the fence with everyone. Hopefully some who have bought the product will come and tell how it woked, did not work, or might work better. Thats what we all or those who would like to know more would like to hear. Shane and it's anyone?
01-20-2013, 11:45 AM
I think it just comes down to what fits your haunt. I have heard money back work for some and not so great for others. I have not heard anbody I have talked to say that they felt like they got ripped off. It just like anything you put your energy in to some think and it seem work for you. I have personal knowledge of the picture marketing and know it does work if you are commited to it, but others have had poor success with it. If it not your cup of tea then, it's not going to work for you. It's all just personal taste. As I have said in the past judge people on your own experience. I have heard people say bad things about people I have delt with and I do feel bad that they did not have the experience I did, but I do understand nobody is perfect and there are sometimes you don't get the job done the way you should. I have been skeptical of the money back haunt thing, I've heard good and bad, but I will say that was just them not fitting the way I do things that's all.
01-20-2013, 04:41 PM
I don't think it comes down to what fits your haunt... no great haunt would lower themselves to doing gimmicks to get people in the door. I think if your haunt sucks you'd jump all over this. If you are one of those guys who are out for the fast dollar you should be doing this all day long. Look selling pet rocks was a big thing at one point... and people made a ton of money from this. Then people came to their senses and stopped buying pet rocks. That was absurd from the get go ... and it just took people a minute to realize it .
If a money back haunt sucks it sucks money back or not... we must remember only a handful get their money back so the mass majority of people lose money by attending a terrible haunted house. Yes or NO?
So do you think they will return to a terrible haunted house with a gimmick promotion? Especially those who didn't get their money back would they return... I say no!
I also say you open yourself up to all kinds of slamming on things like facebook, twitter, or all these review sites .... I can read them now... SCAM DONT GO YOU DONT REALLY GET OUR MONEY BACK AND THE HAUNT SUCKED!
Any successful haunted house who does great marketing, pr, has a good website, a good haunt, great actors would never attempt this... only the 4th fiddle haunt in a market would attempt this looking for some kind of advantage over their competition.
Now let me CLARIFY... everything I'm saying is what the ASSUMPTION would be!!! You could be the BEST haunted house in town and doing this program as the dagger into your competitions throat, or this could have been the program that put you over the top of say doing 20 to 30k people. I don't know...
But my ASSUMPTION would be and I think MOST peoples ASSUMPTION would be the same...
At the end of the day let me say this... haunt owners should realize by now the haunted house industry is NO LONGER about making people SCREAM! We are morphing into Halloween themed entertainment first and foremost... we are opening ourselves up to other entertainment possibilities other forms of entertainment related to haunts, Halloween or just simply amusement.
Maybe this adds spice in that realm... I don't know I want to see the so called VIDEO!
Now with all of that being said... my first gut reaction would be the top comment that its a scam, marketing gimmick to make a dollar and you wouldn't be the first or last to attempt it. And in closing I would say that unless your haunted house first and foremost is your selling point you will NOT survive with a gimmick like this or any other. If it were the case everyone would be doing it... and I mean everyone!
01-20-2013, 04:52 PM
Let me clarify. Talked to Chris everything is A-Ok!
Everyone that I have dealt with knows my name. Charles Stewart.
01-20-2013, 05:41 PM
Maybe I'm wrong, but didn't Money Back Haunts advertise on the front page of Hauntworld. You're putting them down, but you accepted their money and promoted them on the front page. Maybe I'm wrong though. I've been to a haunt that used the concept and it was successful from what I saw. I wouldn't pay for the licensing, but I don't know the exact details about the concept to really criticize them.
01-20-2013, 05:55 PM
Charles I have delt with you and know that you have been a stand up guy with me. As far as a gimmick goes, I don't mind using any means to drive more traffic to a location. The only catch is like Larry said, you must still have a haunt that people want to see. If you can get another 5,000 people that you normally would not get in the door to show up and they like your haunt the the gimmick worked. It is like I told my minister at church if we don't have programs that atract young people then how will they ever hear the message we have to tell them. Every business uses some type of gimmick in some fashion. Its about getting them to try your product and once they try it then you hope they like it. That's marketing 101, you will never get the customer that does not try your product. I have a friend that runs a marketing company that only markets in bars. They have very attractive people drinking or smoking a customers product to try to get others of opposite sex to give it a try. It is amazing how well it works, sales on the liquor be pushed will increase ove 20% at the location for months after the do a two day push. Get them to your door any way you can and then give the a product they will come back for, it that simple. Some use coupons, some use girls on stripper poles (yes it's a haunt), and some use multi haunt mega parks. It's all the same driving customers to your door. The lease I am working on has the owner is almost giving me the location to help drive traffic to his strip mall because I showed him how few people come to his mall after 7pm and he thinks it will help the other businesses in the mall if I can bring more people there. My gimmick is going to be actors in gore galore costumes walking the intersection in front of the mall and a free photo op. I have rambled on long enough so I will stop now, get them there any way you can and give them what they pay.
01-20-2013, 06:04 PM
Charles or Stew etc.., I honestly don't know who you are or what you're referring to. I'm sorry if our encounter wasn't pleasant for whatever reason but I don't mistreat people, unless they deserve it. Because I don't know what you refer, I can just say it was either a misunderstanding or you deserved it. I've only had an issue with 1 person in this industry and he's been kicked off the boards and I'm not the only person that guy's pissed off. I've dealt with alot of haunt owners, big and small, most don't even post on the forums because of perceived drama, so I'm sorry if we at some point had a misunderstanding.
My haunt is going to be in Hauntworld because I have a HAUNTED HOUSE that is successful. The magazine is about the Industry and (for the last time) I've developed my Haunt into a successful operation that others might be able to learn from. I learn every year from other haunts! Good grief people, I've said this all along. YOU NEED TO HAVE A GOOD HAUNTED HOUSE. This is NOT a get rich quick scheme. There were 3 haunts last year that wanted to do the Money Back Haunt License and I told them they were not ready for it because I didn't think it was a good fit for them. If you have a sub-par, under-developed haunted house, the Money Back Challenge will not help you at all AND as Larry rightfully points out, it will probably hurt you - You must have a solid HAUNT- and I tell this to anyone I speak with. BUT it will bring more attention to you - then your haunt can stand on its own and reap the increased revenue benefits, as I've seen at my place for 4 years now.
I'm not offering lottery tickets here. I'm offering what I've done - nothing more, nothing less. This is something that I've done first-hand for 4 years now that works for me, very well I might add in my market. A few others did it this past season too and go figure, they at least saw the benefit. But please, if you don't think it's for you, I'm ok with that :)! You don't have to tell me why it won't work because you won't be able to convince me. Numbers don't lie. It works for me - maybe not every haunt in the nation, but for me. I know it can help others. But hey, we can all still be friends :)
01-21-2013, 02:21 PM
First and foremost LONG before this company showed up there were TONS of people doing money back haunted houses... the concept is not new. I don't know how they trademark it with so many others already doing it. I don't know what their concept it and why its unique but looking foward to hearing more. Secondly the idea behind a money back haunt is urban legend ... we all know the story again nothing new here. There is NOT ONE PERSON on this forum who can honestly claim they came up with the idea. We've all heard the concept of a money back haunt with the 13 story haunted house and yes I will be the first to admit I've had a lot of people ask me about the urban legend and they always say 'and you get your money back if you make it to the top'. So clearly there is some bonus points there... but I doubt any of you have a 13 story haunted house.
With all that being said I have NO IDEA who was the first person to try one but no matter what you say my point is NOT to bash them but to point out the obvious... people will assume its a gimmick.
I didn't say it was a gimmick I didn't say their plan for World Domination with money back haunts across the country was wrong, was a gimmick, was stupid, silly or anything else... I'm merely pointing out that the assumption is a gimmick and why.
I asked to see details of their plan or some video someone said they had... from there I'll give my official opinion on if this will or won't work.
I can say that I 110% believe without any shadow of a doubt that this will NOT WORK PERIOD unless you have a good haunted house first and foremost. IF the haunt sucks people will trash it ten times worse than if they didn't do the money back haunt program. And you can quote me on that and print it because its a fact!
Money back was an advertiser and he's free to advertise in the future just as anyone can... but that doesn't mean with a topic like this which is something people should debate the merits. I'm going to debate the merits because people should decide with a lot of TLC the right choices for something like this.
Because I also firmly believe once you go down this path you are somewhat stuck with it... do I think its a good idea? Lets see some more details.
The only good promotion the best promotion you should put forward is having a good haunted house period !!!
That doesn't mean there isn't room for improvement so I'm looking forward to seeing this video!
01-21-2013, 02:54 PM
I was provided this link which helps explain what is going on... and honestly I don't see how this is a money back haunted house but anyway...
Looks like more of a fear factor deal and a side show. So your main haunt is NOT a money back its some side event like fear factor.
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