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Thread: Movie Theatre Advertising

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  1. Default Movie Theatre Advertising 
    #1
    Join Date
    Aug 2003
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    Colorado
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    203
    With all the horror movies coming out this year this seems like a great way to hit our target audience. Has anyone tried this in the past? I'm going to contact them this week for prices, Mike
     

  2. Default  
    #2
    Join Date
    Nov 2005
    Location
    Portland, OR
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    270
    I talked to a theatre manager about this a couple of years ago, but before we finished the deal, the theatre went out of business. This was not a big chain of theatres and the rates were quite reasonable. Let us know what you find.

    Dave
    Lords of Chaos, LLC
    House of Chaos Haunted Attraction
     

  3. Default  
    #3
    Join Date
    Aug 2003
    Location
    Las Vegas
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    We have also looked into advertising there. My concern is that if most people are like me, they finally get out of the concession line with bearly enough time to catch the movie!!!

    So I would go see a couple movies at the theater to see just how many people are really there to see your ad.

    They will of course base the cost on the total number of people at the movie, NOT how many people get there before the rtrailers start.

    Maybe do a little research then talk to them. When they state they base it on 200 people in the theater, you can say " well I personally viewed X number of movies there and I only count 20 people viewing the ads."

    But if thee IS only 20 people....why advertise????
    R&J Productions
    Las Vegas, NV
    www.LasVegasHaunts.com
     

  4. Default  
    #4
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    Aug 2003
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    Ravens Grin Inn, 411 carroll st.mount carroll ill.
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    I once advertised in movie s by putting my ad in their little , slick "Movie Guides" printed and neatly stacked in the lobby.
    I basically bought land fill.
    I had maybe one call and 6 customers from a $600.oo advertising venture in two theaters , each 65 miles from me.
    No, my admission was not $100.oo per/person, it was $3.oo/per/person, so I did not come out well on this deal.
     

  5. Default  
    #5
    Join Date
    Sep 2006
    Location
    Longview, Texas
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    1,351
    Right now, we are throwing out the idea of filming some stuff this year(people getting scared, actors running around, etc.) and taking it to the theaters next year. We are gonna get a good editor in our area, and he will cut it to look like a trailer. So as your sitting there watching previews of new movies, ours comes up. People might think it's a new movie, but then realize it's a haunted house in the area.

    It might be a long shot, but this is what we are discussing.
    Brad Bowen
    Owner/Operator of the Ultimate Fear Haunted House in Shreveport, LA
    www.ultimatefear.net
     

  6. Default  
    #6
    Join Date
    Jan 2007
    Location
    Massachusetts
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    493
    Good luck with that. Doesn't the movie companies determine what trailers are shown for the movie thats playing? I dont think the movie theatre has a say what trailer go with what movie. I almost think you'll have to contact Lions Gate, Twisted Pictures, etc..... to see about gtting a trailer for one of there movies. I could be wrong, but it seems to me the studios pick the trailers and NOT the theatres.
     

  7. Default  
    #7
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    Aug 2003
    Location
    Colorado
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    They are actualy mini comercials that run before the actual trailers. Its mixed in with the movie trivia stuff. Mike
     

  8. Default  
    #8
    Join Date
    Feb 2004
    Location
    Manitowoc Wisconsin www.nightmarefactoryhaunt.com
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    2,055
    I had looked into this. A few things to consider: Many theaters only show THEIR commercials for the 15 minutes before the movie starts. They will show yours before that so no one is in there. Another thing I was told is they only wanted "Kid friendly" commercials before incase any little kids were at the movie. No blood, nothing scary. I know, its ahorror movie rated R but that wsa their rule. Anyhow, good luck!!
    www.atheateroflostsouls.com Or if you need makeup or supplies www.abramagic.com


    "I am a frickin evil genius who deserves some frickin respect!"
     

  9. Default  
    #9
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    Aug 2003
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    Ravens Grin Inn, 411 carroll st.mount carroll ill.
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    What kind of format or film would your commercial have to on to be able to be played or shown on their equiptment? Wouldn't this be a problem?
    Maybe an expensive problem?
    I'm just asking because I don't have a clue.
    The movie trivia usually seems to be indirectly promoting the upcoming movies.
    A local theater would show a couple of still photos of local businesses accompanied with this very cheessey sounding , ridiculous music(if you could call it music?) My son and I would play along with it by using the straws sruck through the pop lids as trombone slides, they made a very similair sound to the "music" on the commercials.
     

  10. Default  
    #10
    Join Date
    Nov 2005
    Location
    Portland, OR
    Posts
    270
    At least with the theatre I talked to was able to show ads and other media from DVD. It was, of course, not the same format as the movies, but that is what they used for their ads.

    Dave
    Lords of Chaos, LLC
    House of Chaos Haunted Attraction
     

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